On a personal note

About Us

Walton Private Finance (WPF) was founded by me - Will Walton, with the aim of doing things differently in the mortgage advice market

A Modern Day Mortgage Broker
My career in finance spans nearly a decade beginning in accountancy before becoming a mortgage and protection advisor, having advised within an estate agency chain before founding Walton Private Finance.

I wanted to take the best of both worlds with forming WPF, taking the service levels of corporate private banks and combining with the friendly more personal service, found elsewhere in the market, with fair fees. All of this with a focus on the importance of uncompromising standards of advice. The most important feeling for me is doing something that is meaningful for others. Through WPF, my aim is to help those who find getting a mortgage difficult, with the best technology and strategies available.

I specialise in helping individuals and families with complex circumstances achieve the mortgage solutions and financial protection they need. Coming from an accountancy background allows me to really understand the numbers of how self employed clients work and specialise in presenting this to mortgage lenders. My rural background and specialist market knowledge also allows me to help those clients who are looking to mortgage the more unique character homes and estates as well conventional properties.

loves- Strongman, weird and wonderful properties and doing the best for everyone I meet.

Outside of the office you can find me in the gym trying to become world's strongest mortgage advisor or sampling the fish and chip shops of Great Britain.

Our comittment to you

We believe in the value of solid advice and outstanding service for a lifetime. Advice leaves a legacy and we proudly endeavour to serve each person we meet as if they are our own family.
Based in Bromsgrove, Worcestershire, we are able to offer what matters most during the mortgage or insurance process: a one-to-one relationship with a dedicated broker, always easy to contact and there when you need them, without costing the earth. Advising UK wide, our emphasis is on building lifetime relationships with  mutual trust. As much as we love property and finance, for us, it is all about the people we meet.
WPF is about more than just advice. We are here to help throughout the mortgage & protection journey. The industry is full of jargon and our aim is to help simplify the process and provide easy access to friendly and gold standard advice.

Not sure what you need?

We've got you covered

Mortgage Advice on Demand - UK Wide

Not sure what you need?

Get In Touch

We'd love to hear from you

UK wide | 01527 304 047 | [email protected]  
Walton Private Finance is an Appointed representative of Stonebridge Mortgage Solutions Ltd, which is authorised and regulated by the Financial Conduct Authority. Proprietor : William Walton
Important Information Your home may be repossessed if you do not keep up repayments on your mortgage. As with all insurance policies, conditions and exclusions will apply
Typically we charge a fee of £195 for arranging a mortgage. The actual fee will depend on your circumstances and will not exceed 1% of the amount borrowed.
Privacy: Walton Private Finance will be what is known as the ‘controller’ of the personal data you provide to us. We only collect basic personal data about you which does not include any special types of information or location-based information.

We need to know your basic personal data so we can make contact with you and respond to your message, request or query. All the personal data we process is processed by our staff in the UK.

Your data will only be shared with third parties if this is necessary to respond to your request. If this is the case, we will seek your permission before passing on your details.

We may store your data for up to six years past the end of any business relationship, after which time it will be securely destroyed. If you would no longer like us to process your data at any time, you have the right to object to processing of your data. To do this, please contact [email protected]

What are my rights? You have the right to object to the processing of your data. You also have the right to request access to your data at any time. You have the right to rectification and/or erasure of personal data or restriction of processing. If you wish to raise a concern related to how we have handled your personal data, you can contact us to have the matter investigated at [email protected] If you are not satisfied with our response or believe we are processing your personal data not in accordance with the law, you can complain to the information commissioner’s office: https://ico.org.uk By selecting the box, you acknowledge that you have read and understood the above privacy notice and consent to its terms.

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